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Posts Tagged Customer

Blue Ocean’s Most Popular Customer Service Blogs of 2019 Free white papers, case studies, magazines, and eBooks

We’re inching closer to not only the beginning of a new year, but also a new decade! Can you believe it? It’s undeniably a time of reflection. In 2019, Blue Ocean launched a brand-new website to better serve our web visitors with a more engaging, intuitive experience (we hope you’re enjoying it!) We also published loads of content to share our insights and experiences in the world of customer care. Below you’ll find our top 10 most popular blog posts of 2019 – grab a cup of coffee and get reading!

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The Power of Real Time Moments for Customer Experience Free white papers, case studies, magazines, and eBooks

Customer feedback is often dreaded by companies. Why? Because all too often the customer isn’t offering any feedback until something has made them unhappy.

At the same time over half of consumers surveyed said that a negative experience they had with a brand could have been improved if they had been able to give real-time feedback and the company took immediate action.  How do you make every moment count? What does a feedback experience designed for the customer look like? How can you be everywhere your customers are?

Read this e-book to learn what you need to do to future-proof customer engagement and how to create connected moments that improve the customer experience.

Included in this e-book:

  • How to effectively engage customers and gather meaningful insights
  • The best way to design feedback response for the customer
  • The keys to generating a healthy and representative flow of customer feedback

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Introduction to Customer Data Platform Free white papers, case studies, magazines, and eBooks

Marketers know they need unified customer data but still struggle to access it.

The Customer Data Platform (CDP) is a new class of system that makes solving the problem considerably easier than older alternatives.

This paper describes the requirements needed to provide unified customer data, shortcomings of conventional approaches and characteristics that make Customer Data Platforms a superior solution.

Included in this white paper:

  • Realities of Customer Data Platforms
  • Customer Data Platform options
  • Benefits of using a Customer Data Platform over alternatives

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How to Deliver Exceptional Customer Experiences with Omnichannel. Free white papers, case studies, magazines, and eBooks

The growth of connected commerce is radically redefining the entire retail industry. The challenges it has created give businesses a chance to set themselves apart. 

Leading retailers are the ones constantly optimizing, innovating and experimenting. They understand the essence of connected commerce and have the tools to give customers what they demand.

This three-part guide explains how omnichannel can help deliver great experiences that drive efficiency, growth and customer satisfaction.

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Banking e-Book: How Technology Helps Meet Regulator and Customer Demands Free white papers, case studies, magazines, and eBooks

Read this e-Book to learn how you can:
• Get flexibility, extensibility and scalability to meet the needs of users via a unified data integration and analytics platform
• Make use of comprehensive support for the broadest set of roles, use cases and data types
• Enable users to analyze market risk, evaluate intricate financial instruments, and uncover possibilities for future investments
• Improve customer experiences, reduce costs and drive new revenue streams.

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Financial Services Use Case: Next-Generation Customer 360 and Data Hubs Free white papers, case studies, magazines, and eBooks

Read this use case to learn about challenges in rethinking data management mechanisms, and learn how to employ data analytics to glean insights from often disparate customer data sources, such as data hubs to:

• Provide a holistic, real-time view of customer profiles and preferences
• Work across all products, systems, devices and interaction channels
• Deliver a consistent, personalized, context-specific and relevant experience.

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How to Optimize Customer Retention, Loyalty and Advocacy Free white papers, case studies, magazines, and eBooks

While webinars are rated as one of the most preferred channels for buyers, they are also extremely effective at keeping existing customers and accounts engaged. Furthermore, they provide a perfect platform to get your top clients to speak about their own success.

In this mini-report, we’ll cover how you can put webinars at the heart of your customer success efforts, keep churn rates down, and encourage your best customers to share their experiences with others.

Read on to discover:

  • How to align with your customer success team to create webinars they’ll use all the time.
  • How webinars can help you to educate your existing customers.
  • A step-by-step process to get your customers to advocate on your behalf.

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How Companies Like IBM Use AI to Drive Customer Experience Free white papers, case studies, magazines, and eBooks

Laborious, expensive, slow. These are the words we once used to describe the data collection and analysis process.

But in 2019, we have the option of turning away from the traditional methods for answering analytical questions and utilizing emerging technologies like artificial intelligence (AI). By applying AI, and specifically machine learning, we’re now able to collect and analyze data so fast that we can make decisions in real-time, saving time and money while improving the customer’s experience. How do you use applied AI to do this?

Read this guide and tune into the new way to create and engage with happy, loyal customers.

Included in this guide:

  • How to repurpose the time and energy spent on traditional analysis
  • What tools can predict current sentiment and future customer behavior
  • Methods for evaluating problem-solving actions more efficiently

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How CIOs and IT Departments Impact Customer Experience Free white papers, case studies, magazines, and eBooks

Customers are the lifeblood of every business. Yet, so often, their experiences are treated as a separate entity from the way a business operates.

However, by 2020, customer experience is expected to overtake price and product as the key brand differentiator. How can CIO’s cultivate loyalty-earning experiences for customers? What role do IT teams play in driving organizational obsession with customers? How do you turn customer information into experiences customers want?

Learn the answers to these questions and more in our expert-level guide that includes action items and success stories so you can succeed.

Included in this guide:

  • Discover which analytics to measure and analyze for competitive differentiation
  • Identify strategies for breaking data out of silos so it can be utilized to its fullest potential
  • Understand the various channels, how customers use them, and how they want to use them

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Agile-First Commerce — Speed and Flexibility in The Age Of Lofty Customer Expectations Free white papers, case studies, magazines, and eBooks

Customer’s expectations are skyrocketing; at every touchpoint they expect personal, relevant service. Yet, keeping up with customer expectations is a real challenge for most organizations. Today, the primary device is mobile, but tomorrow, who knows what technology it will be.

The answer for many organizations is to design commerce systems with an ‘agility-first’ mindset. Agility-first commerce, also known as headless commerce, recognizes that the status quo is constantly changing; commerce will be embedded into a variety of touchpoints and devices, all the while anticipating modifications for the future. Agility-First Commerce separates the user experience from the back-end of e-commerce services, by storing, managing, and delivering content with a separated front-end delivery layer. This commerce architecture is more important than ever, due to increasing lofty consumer expectations.

Join Argyle Executive Forum, in partnership with SAP, as we discuss what it takes to build compelling mobile experiences for customers, how to architect in agility to your customer experience, and how to futureproof commerce capabilities.

In this webinar, you will learn:

  • How to design an ‘agility-first’ commerce system
  • Tips for integrating ecommerce competencies for every point of interaction
  • How to build a compelling mobile experience

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Free Retail Magazines and Downloads from vcdynamics.tradepub.com

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