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Posts Tagged Competitive

Gain a Competitive Advantage With Next-Gen Supply Chain Planning Free white papers, case studies, magazines, and eBooks

Companies have spent millions on multiple ERP instances and bolted-on planning modules, and everyone from planners to executives are feeling the pain:

  • Planners are frustrated and using spreadsheets to consolidate plans that are outdated before they’re complete.
  • IT is tired of dealing with the ongoing integration and connection issues across multiple systems.
  • Executives are upset about making big investments that yield only small results.

In this Aberdeen research report, learn why a siloed approach to planning can’t deliver on today’s expectations and how a modern concurrent planning approach is the answer to today’s supply chain challenges.

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Free Purchasing & Procurement Magazines and Downloads from vcdynamics.tradepub.com

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How to Gain a Competitive Advantage: Aberdeen next gen supply chain planning Free white papers, case studies, magazines, and eBooks

Companies have spent millions on multiple ERP instances and bolted-on planning modules, and everyone from planners to executives are feeling the pain:

  • Planners are frustrated and using spreadsheets to consolidate plans that are outdated before they’re complete.
  • IT is tired of dealing with the ongoing integration and connection issues across multiple systems.
  • Executives are upset about making big investments that yield only small results.

In this Aberdeen research report, learn why a siloed approach to planning can’t deliver on today’s expectations and how a modern concurrent planning approach is the answer to today’s supply chain challenges.

Request Free!

Free Transportation & Logistics Magazines and Downloads from vcdynamics.tradepub.com

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Alternative Data for Competitive Intelligence Free white papers, case studies, magazines, and eBooks

Derive Alternative Insights From Marketplace Dynamics. Information is key to success in analyzing competitive intelligence and gaining an edge to stay ahead. Alternative data provides crucial insights and uncovers business strategies via multiple sources and across various industries.

Download the Case Study now to learn more! 

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Free Executive & Management Magazines and Downloads from vcdynamics.tradepub.com

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Conquering Time’s Arrow: Businesses in Financial Services are maintaining a competitive advantage using combinatory innovation and connected-RPA Free white papers, case studies, magazines, and eBooks

Competitive survival in the financial services industry depends on achieving near-real-time fulfilment and technology has long been the weapon of choice. Robotic Process Automation (RPA) has proved a powerful first responder in the latest quest for competitive advantage. Banks, insurance companies, brokerages, and trading houses have used it to “take the robot out of the human,” deploying a Digital Workforce to transact and move information securely at a speed and scale beyond human capabilities.

RPA-industry experts Dr John Hindle and Dr Leslie Willcocks have been actively researching the industry since 2012. Download their latest whitepaper to learn more about how Financial Services businesses are saving time and money.

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Free Insurance Magazines and Downloads from vcdynamics.tradepub.com

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How to Build a Competitive Benefits Package Your Employees Will Love Free white papers, case studies, magazines, and eBooks

An attractive benefits program can be a highly effective recruiting and retention tool. But to make benefits a competitive advantage, employers must get creative with their benefits strategy or risk losing out on the best talent. It’s no longer acceptable to offer status quo or one-size-fits-all plans—employees expect more. More than half of employees say benefits are a top consideration before accepting a job.

In this guide, discover:

  • Core components of a benefits package
  • What to consider when evaluating plans
  • Questions to ask when choosing a benefits broker

Download Paycor’s guide and discover how to build the right benefits package.

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Free Human Resources Magazines and Downloads from vcdynamics.tradepub.com

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Aberdeen Research Report: The Competitive Advantage of Professional Services Automation Free white papers, case studies, magazines, and eBooks

Yet, best-in-class companies still manage to work efficiently and improve profitability. This report from Aberdeen discusses how professional services automation helps companies to manage new requests more efficiently, forecast and plan demand and increase visibility into resources.

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Free Trade/Professional Services Magazines and Downloads from vcdynamics.tradepub.com

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Competitive Analysis Friday Forum Free white papers, case studies, magazines, and eBooks

Listen! Your Competitor’s Marketing Is Trying to Tell You Something
11:30am – 12:15pm ET
Philippe Boutros, Director of Systems Design, Cascade Insights

It should come as no surprise that your competitor’s marketers wrestle with the same decisions as you do—where to invest limited resources, how to message a value prop, and how to position their solution.

Join us to learn how to leverage the decisions they’ve made—and, as importantly, the decisions they did not make—to improve your own marketing activities.

You’ll learn about:

  • How to get ROI from your competitor’s digital ad spend
  • Building on the gaps left by your competitor’s positioning
  • How your competitor divided up the market so you can conquer it

How to Turn Competitive Insight Into Revenue Growth
12:30pm – 1pm ET
Ellie Mirman, CMO, Crayon

Competitive and market intelligence is essential to any product marketing strategy. But one of the biggest challenges is using that intelligence to drive action across your organization. We’ll walk through a step-by-step methodology for competitive intelligence, show how different insight types can help improve marketing campaigns or help sales close more, and how to use insights to drive action and impact revenue.

You’ll learn about:

  • How to leverage a simple, action-oriented competitive intelligence framework
  • How to use different types of competitive insights to drive action with key stakeholders
  • Real-world stories of how other companies successfully impacted revenue using competitive insights

Competitive Analysis 101: Turn Public Data Into Competitive Advantage
1:15pm – 2pm ET
Christopher S. Penn, Cofounder, Trust Insights Inc.

Join Chris Penn, chief data scientist for Trust Insights, for a 45-minute whirlwind tour of data-driven competitive analysis. You’ll learn the preferred competitive analysis framework to use, the half-dozen public data sources you can extract competitive data from, and most importantly: what to do with your competitive intelligence for maximum marketing impact.

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Free Sales & Marketing Magazines and Downloads from vcdynamics.tradepub.com

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Gaining the Competitive Advantage with DAM Free white papers, case studies, magazines, and eBooks

Marketing environments today are tough. They are global. They are crowded. They are multi-channel, multi-audience, and multi-complicated. And to top it off, consumers expect more. To win their attention, money, and loyalty, you need to deliver on the granddaddy of it all — a customer experience that’s second to none.

But, you know this better than anyone. Some days it might feel like you’re on a perpetual treadmill, racing to position your brand ahead of the competition.

So, how do you win the customer experience race?

At Widen, we know it all starts and ends with your brand. By putting the absolute best brand face forward, you’ll deliver a superior experience to your customers.

Here’s how we see it. Your brand is the culmination of every experience a person has with your organisation. Every time a buyer talks to a customer service rep, watches a video on your website, sees an ad, or reads a resource you created, it leaves an impression. Over time these individual moments add up and take hold, eventually defining the very essence of what it means to be your brand.

So, while you can’t tell people what to think, you can use your digital assets — the videos, images, sales collateral, and other content that represents your brand — to influence their thoughts. By organising and centralising your assets, you’ll arm your teams with the content and tools they need to tell your unique story, deliver solutions, and build authentic, lasting connections with your audiences. In other words, you’ll manage your brand in a way that drives perception-molding customer experiences.

In this guide, we’ll discuss five brand management essentials needed to deliver a superior customer experience, as well as share stories about how leading organisations use digital asset management (DAM) solutions to position their brands ahead of the competition.

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Free Sales & Marketing Magazines and Downloads from vcdynamics.tradepub.com

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Harvard Business Review : Travel Culture: Your Competitive Advantage Free white papers, case studies, magazines, and eBooks

In this report, we uncover that companies with a strong travel culture—one where the company, its leaders, and its processes support the use of corporate travel as a form of strategic investment with business value—produce better business results.

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Free Meetings & Travel Magazines and Downloads from vcdynamics.tradepub.com

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Travel Culture: Your Competitive Advantage Free white papers, case studies, magazines, and eBooks

Business travel has traditionally sat in an unusual spot—in between an operational expense and an investment. In the decade or so that I’ve worked in business travel, HBR and Egencia have had countless conversations with customers on the best way to approach corporate travel: to manage or not to manage? A cost to be minimized or a strategic investment in the company? Happy employees or happy chief financial officer?

The lack of data and insights about the strategic value of business travel has been a challenge. But getting to the core of this and truly understanding the impact of each and every business trip can make the difference between a good year and a great five to 10 years.

Unlocking business value in corporate travel exists today. Companies with a strong travel culture have well-managed travel programs in place that save them money and help their businesses scale and grow. Any company looking to safeguard its competitiveness should start with business travel.

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Free Meetings & Travel Magazines and Downloads from vcdynamics.tradepub.com

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